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Choir! Choir! Choir! to headline Borderland Pride festival

For Immediate Release

Borderland Pride is pleased to announce that Choir! Choir! Choir! will take to the stage in Fort Frances as part of the 2022 Pride festival.

Choir! Choir! Choir! is an international sensation with a thriving online fan-base on YouTube and social media. Choir! Choir! Choir! offers a unique concert experience in which the audience is the choir.

This FREE public event is slated for Saturday, June 11 at Rainy Lake Square, right after the Pride March. This event is open to all ages. While it is FREE to attend, tickets are required.

Online tickets will be rolled out in the weeks ahead at, with an initial advanced offering available for attendees at Tour de Fort’s Friday, April 15 performance by Avery Raquel. Tickets for Avery Raquel are available online here.

Tickets for Choir! Choir! Choir! will be made available to the general public on May 1. Ticketholders will be eligible to win prizes at the event.

Choir! Choir! Choir! is presented by Borderland Pride in partnership with Tour de Fort.

Borderland Pride will announce its full 2022 festival program in May. Organizations interested in partnering on a Pride event or initiative to be part of the official line-up are encouraged to contact Borderland Pride as soon as possible.


About Choir! Choir! Choir!

Choir! Choir! Choir! is a Toronto-based singing group led by creative directors Nobu Adilman and Daveed Goldman. The duo takes a non-traditional approach; there are no auditions, and the audience is the choir. Just show up and they'll teach you an original arrangement to a song you love.

Founded in 2011, Choir! Choir! Choir! has amassed a dedicated and passionate community of singers and a thriving international fan base on YouTube. The group has performed with renowned artists such as Patti Smith, Tegan and Sara, David Byrne, Rick Astley, and Rufus Wainwright, and onstage at New York’s Carnegie Hall and Radio City Music Hall with the likes of Debbie Harry and The Flaming Lips.

Choir! Choir! Choir! exists to celebrate music and push the boundaries between practice and performance, artist and audience, offering therapeutic benefits with the ultimate side effect: a powerful community.

Links to Choir! Choir! Choir! Videos


Douglas W. Judson Borderland Pride Email:



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